With recent trends shifting to consumers looking for healthier lifestyles, companies have never had to be more careful with what they put into their products than now. This rings true even more within the food industry. While it may have been acceptable in the past, consumers are no longer willing to eat anything filled with GMOs, that hurts the environment or that has been sitting in freezers for months. In order to attract the modern-day consumer, companies hoping to deliver any kind of dining experience must make promises with words such as “organic”, “fresh”, and “environmentally friendly”.